Stax Alumni Series: Robbie Kramer

Stax Alumni Series: Robbie Kramer

September 25, 2024
September 25, 2024

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Since moving on from Stax, what new directions has your career taken? 

I joined the Consumer Insights team at TSG Consumer, a consumer-focused private equity firm.

What strategies or approaches did you learn at Stax that you find yourself relying on in your current role? 

At Stax, I was faced with different challenges and opportunities every day. In a few weeks you could be tasked with 'getting smart' on a new industry, conducting expert interview calls, analyzing quantitative data, and synthesizing these findings to present to key stakeholders. Stax prepared me to adapt to changes in research processes and understand evolving key stakeholder questions.

What’s one piece of advice you wish you’d known when you were at Stax, that could benefit current consultants now? 

From a tactical perspective, I would recommend mastering the basics to be able to make time to focus on higher-level insights, ultimately being able to synthesize findings across various research workstreams and get to the 'so what?'.

Additionally, I'd recommend taking advantage of the mentors available to you at Stax. There is a great opportunity to work directly with senior staff who are interested in helping you grow and develop.

What’s the most binge-worthy show you’ve discovered since leaving Stax?

As a fan of cooking, I've always enjoyed various Gordan Ramsey shows. Most recently, I binge-watched the newest season of Next Level Chef.

Robert Kramer

Robbie Kramer

Manager, Consumer Insights, TSG

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