Stax Provides Sell-Side Support to Simpleview on its Acquisition by Granicus

Stax Provides Sell-Side Support to Simpleview on its Acquisition by Granicus

September 5, 2024

September 5, 2024

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Stax congratulates Simpleview, a leading integrated destination marketing solutions provider, on its acquisition to Granicus, a global leader in government experience technologies and services. Stax provided sell-side support, collaborating with Simpleview's management team and their investment bank William Blair during the transaction. Vista Equity Partners acquired a majority stake in Granicus in 2016, with Harvest Partners making an investment in 2020.

Simpleview, a top provider of CRM, CMS, and digital marketing solutions, partners with over 1,000 premier destinations worldwide—from small towns to major cities and key venues—to enhance stakeholder engagement, attract leisure travelers, and secure bids for conventions and events. Clients use Simpleview's tools, data, strategies, and insights to share their stories and drive economic growth, fostering community investment and overall vitality.

For more details on our experience in the space, please contact the Stax team:

For more details on our experience in the space, please contact the Stax team:

Image of Paul Edwards

Global Practice Leader

Image of Roy Lockhart

Managing Director

Image of Will Barden

Managing Director

Image of Sam McCabe

Samuel McCabe

Senior Manager

About Stax

Stax is a global management consulting firm serving corporate and private equity clients across a broad range of industries including software/technology, industrials, business and information services, healthcare and HCIT, consumer, and tradeshows and events.

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