Stax Advises Koozie Group with Sell-side Support During Acquisition by Garyline​

Stax Advises Koozie Group with Sell-side Support During Acquisition by Garyline​

April 17, 2025
April 17, 2025

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Stax congratulates Koozie Group, a leading US-based manufacturer, decorator, and supplier of promotional products, on its recent acquisition by Garyline, a portfolio company of Mill Point Capital. Stax provided sell-side support, collaborating with the management team of Koozie and their investment bank Baird. ​


Koozie Group is a leading force in the promotional products industry, known for designing and producing dependable products that help build lasting brand identities. With a diverse portfolio spanning over 40 brands and more than 10 product categories, the company features well-known names such as Koozie®, KAPSTON®, BIC®, Souvenir®, and Triumph®, along with top-tier retail partners like Champion®, JAM®, Tervis®, Titleist®, and Leatherman®.​

Each year, Koozie Group launches more than 100 new products, the majority of which reflect the company’s strong focus on sustainability. Their innovation is underpinned by a commitment to product safety, social and environmental responsibility, and secure supply chain practices—setting a high standard within the industry.​


Contact the Stax team:

Koozie Group logo
Garyline logo
Koozie Group logo
Garyline logo
Image of Paul Edwards
Image of Paul Edwards

Global Practice Leader

Image of Nikki Shah
Image of Nikki Shah

Nikki Shah

Senior Manager

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