Phil Dunne Featured in US Connected Cars: Data-Driven Vehicles Are the New Frontier of Mobile Marketing

Phil Dunne Featured in US Connected Cars: Data-Driven Vehicles Are the New Frontier of Mobile Marketing

November 22, 2024
November 22, 2024

Share

This article was published by EMARKETER

Stax Managing Director Phil Dunne, along with several industry experts, recently contributed to a report on the parallel trends of connected car growth and electric vehicle (EV) adoption. 


Connected cars are becoming the new standard, with over 180 million U.S. drivers expected to use them by 2028—representing more than 70% of licensed drivers. Additionally, automakers are shifting from platforms like Apple CarPlay to proprietary systems, seeking to control dashboard interfaces and the valuable user data they generate. 


Consumers are also prioritizing features such as safety assistance, touchscreens, smartphone integration, and voice assistants despite concerns centered around data privacy. Electric vehicles (EVs) are accelerating this trend, with EV drivers showing the strongest interest in connectivity. 


Now, the car of the future is evolving into a mobile connectivity hub—offering voice-enabled apps, AI tools, and gesture-based controls to enhance both productivity and entertainment.

Full article available here

Read More

By Rob Larson, Jordan Abrams February 17, 2026
A recap of Grant Thornton Stax and Raymond James’ healthcare breakfast on PE investment opportunities across the pharma tech ecosystem.
How AI is Reshaping Vertical SaaS
By Kelsey Chisholm & Palash Misra February 12, 2026
AI is driving a bifurcation between surface-layer productivity tools and core operational platforms within vertical software. Learn how Ai is reshaping vertical SaaS here.
Vault Top 50: Four Years Running
February 11, 2026
For four straight years, Grant Thornton Stax has earned a spot on the Vault Consulting Top 50 list of the best consulting firms to work for in North America. Read more here.
Grant Thornton Stax Advises Alma on its Acquisition by Spring Health​
February 3, 2026
Grant Thornton Stax supported Alma, a membership-based platform that aids mental health clinicians in building thriving private practices, on its recent acquisition by Spring Health. Read more.
Grant Thornton Stax Announces Winter 2026 Promotions
January 30, 2026
Grant Thornton Stax is pleased to announce our 2026 winter promotions. Click to learn more.
Stax Consultant Spotlight: Chris Flynn
January 30, 2026
Grant Thornton Stax Consultant Chris Flynn sits down for a Q&A to share his experience and insights from his tenure with our firm. Read the full interview here.
Show More