Leading Provider of B2B Data & Analytics Considers Expansion into the U.S. Provider Market

Client and project overview

• Our client, a leading provider of B2B data and analytics solutions to a variety of industries, including the healthcare payer market, was considering expansion into the U.S. provider market. They asked us to conduct a full market assessment to ensure they were making the right investment decision.

Key questions

• What are the key features of the existing healthcare analytics market in the U.S., including the competitive landscape, market size, and workflow mapping?
• How are these features likely to evolve in the future?
• How are providers addressing each of the analytic needs (e.g., homegrown solutions or third-party solutions)?

Our Methodology

• We conducted detailed primary research, leveraging market experts such as associations, analytics vendors and healthcare professionals, supplementing the insight with secondary research from reports
• A subject-matter expert was engaged to support the interpretation of insights being generated through primary research, in addition to facilitating client discussions around implications and next steps

Results

• Our study found that U.S. healthcare providers are taking on more clinical and financial risk as payment shifts from fee-for-service to risk-adjusted models, driving spend on analytics solutions that improve patient care, minimize cost and help quantify and measure risk
• Current spend on healthcare analytics is forecast to grow at 35% CAGR in the near term, with addressable demand four times that of current spend
• The vendor landscape is highly fragmented and comprised of infrastructure providers as well as pure-play analytics vendors