Performance Improvement and Growth Strategy for a Innovative European Events Organizer

Performance Improvement and Growth Strategy for a Innovative European Events Organizer

June 8, 2017
June 8, 2017

Share

We used workshops powered by quantitative analysis to help an events organiser reshape itself and improve profitability.


Client and project overview

We assisted Easyfairs, an innovative European events organiser, to reinvent the company and improve its performance. A follow-up exercise benchmarked show portfolio performance against KPIs to determine the next steps.


Key questions

  • How does Easyfairs perform against identified KPIs?
  • What is the reason for under or out-performance?
  • What actions need to be taken to bridge the gap and where are any potential capability shortfalls?


Our methodology

  • We combined in-depth quantitative analysis of internal data with direct customer feedback to assess the current trajectory of the business compared to goals
  • This was used to drive focus on improvement areas during a series of collaborative workshops


Results

  • We were able to establish where Easyfairs had correctly implemented prior recommendations and had improved performance
  • We agreed on further actions to reshape the group and additional steps to ensure success across the business


“AMR’s analysis and workshops gave us excellent insights into the business and our future strategy.”

Read More

Featured by Reuters: Ferrari Lifts the Hood on EV Tech in Maiden Electric Car
By Phil Dunne October 10, 2025
Phil Dunne was recently asked by Reuters to share his thoughts on the recent unveiling of Ferrari's new EV, the Elettrica. Click here to read his full thoughts.
Know Your Buyer, Grow Your Margin: A Case for Segment-Specific Pricing
By Alex Erines October 10, 2025
Pricing isn’t just about what you charge, it’s about how well you understand your customer. Learn how Grant Thornton Stax helps portfolio companies avoid missing pricing value.
Featured in Pitchbook: Transatlantic Growth for UK Cybersecurity Firm
By Andrew Keller October 8, 2025
Andrew Keller was recently featured by Pitchbook where he shared a business fable detailing how a UK cybersecurity company was able to find success across the Atlantic. Read more here.
Changing the Game: Emerging Investment Opportunities in Youth Sports
By Owen Tindle, Luke Scheibel, & Katherine Jaffe October 6, 2025
A wave of professionalization, digital transformation, and integrated platform models is unlocking opportunities in youth sports. Click here to read the full article.
Grant Thornton Advisors To Expand in France, Spain and Belgium
September 29, 2025
Grant Thornton Advisors today announced that Grant Thornton France, Grant Thornton Spain and Grant Thornton Belgium will be joining its rapidly growing platform. Read the full press release.
Grant Thornton Stax Support: Altus  Acquired by Astira Capital Partners​
September 29, 2025
Grant Thornton Stax supported Altus Commercial Receivables, a leading provider of commercial receivables management solutions, on its acquisition by Astira Capital Partners. Read more.
Show More