New Tech Launches

Expert Analysis: M&A Responsible for New Tech Launches

Speaking with BizReport, Palash Misra discusses trends and the cause of growth in the marketing technology space:

“[The growth that is occurring] is attributable to the M&A that is occurring. Industry giants such as Adobe, Oracle, and continue to consolidate the market in order to bolster their current offerings and expand into new market segments. That continuous M&A drives newer start-ups to offer a market alternative (while also giving them a possible exit down the line),” said Palash Misra, Director, Stax.

You can read the full article here.

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