
Strategy
– Market Reviews: Current Situation, Evolution, &
Scenario Planning
– Growth: Core & Adjacencies, Organic & Acquisition
– Market Entry Strategy
– Channel Management: Needs, Alignment & Partners
– Competitive Strategies: Defense & Offense
– Portfolio Management
– Quantifying & Prioritizing Opportunities
– Product Development
– Information As an Advantage
Resource Allocation & Costs
– Sales Force Allocation
– Value of Customer Services
– Marketing Effectiveness Analysis
– SKU Strategy & Rationalization
– Competitive Benchmarking
– Value Chain Analysis
Energy Specific
– Renewable Strategies
– Renewable Portfolio Management
– Demand Side Management & Energy Efficiency
Program Development & Performance Improvement
– Return on Green™
– Market Transformation
M&A, Equity, Debt, & Distressed Investing
– Deal Triage
– Due Diligence
– Quality of Management Forecasts
– 90 Day Plans
– Management Team Support
– Acquisition Strategy & Screening
– Exit Planning
Marketing
– Evolving Customer Needs & Behaviors
– Customer Segmentation, Profitability & Targeting
– Pricing
– Branding & Positioning
– Marketing Effectiveness Analysis
– Target Messaging, Media Identification
– Media Mix Modeling